Radiant vs. Princess
Some People Lead, Some People Follow
The Origin of the Princess Cut Diamond

When Henry Grossbard introduced the Radiant Cut Diamond in 1977, it really revolutionized the jewelry industry. Interest in square and rectangular shaped diamonds skyrocketed, and there were plenty of people who wanted to capitalize on that surging demand. There was only one problem:

Excellence isn't Easy!

It takes a great deal of skill and aesthetic acumen to create an Original Radiant Cut Diamond. Each stone is cut to maximize its beauty; a complex process that results in a diamond with dynamic, circular life – the ever moving sparkle that makes Radiant Cut Diamonds so appealing. This level of craftsmanship takes some time to produce, but the results are well worth it.

Cut corners give the Original Radiant Cut Diamond a soft, elegant appearance; testament to Henry Grossbard's dedication to setting a diamond's natural, inherent beauty free for all the world to see.

The Princess Cut diamond, on the other hand, is designed for mass production. It's faster and easier to create due to a simplified cutting pattern. This simplification results in what's known as a linear life – the Princess Cut diamond doesn't sparkle the way a Radiant Cut Diamond does, because the light doesn't reflect through it the same way.

Princess Cut Diamonds are cut to maximize the stone's weight and price. That's why they have sharp corners – great news if you're looking for channel set stones, but sadly, prone to chipping.

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